Cyclone is an indie game developer and asset creation studio.
To develop their brand revamp we seek to better understand the phenomenon of the cyclone and find the origin of its word, where and how it is formed beyond its structure. In this last one, an element caught our attention, every cyclone has a center with milder winds in which it’s known as the Cyclone’s Eye.
To develop their brand revamp we seek to better understand the phenomenon of the cyclone and find the origin of its word, where and how it is formed beyond its structure. In this last one, an element caught our attention, every cyclone has a center with milder winds in which it’s known as the Cyclone’s Eye.
Through the literal sense of the word and inspired by the Rubber Hose animation style, we managed to bring the brand to life in a fun and playful way, moving away from a corporate look and closer to the game industry and the company’s target audience.