Casa Games | Brand Identity
CASA GAMES is a video game store based in the city of Joinville - Brazil. Their main focus is helping out their customers, through a personal and dedicated service, choose the product that best meets their needs, be it a video game console, a game, or a toy. They also have specialized maintenance, collectibles (such as action figures), and accessories. To develop their logo, we took inspiration from video game controllers and Japanese ideograms, known as "kakuji", a heavy, rectangular style of kanji used to make seals. The kakuji came to us because the store owner, is a lover of Japanese culture.